“Thanks” Brady Perron Self Edit from ARMADA SKIS INC. on Vimeo.

Why wait, come on in now for the best selection and lowest prices on the previous years ski and snowboard equipment. The Laborday week end sale will be in the parking lot Saturday, Sunday and Monday so shopping will be easier on that weekend, but if you have he time, stop in anytime to shop because the mark downs are already in effect. Check out older small and medium snowboard bindings for free with the purchaceof any new 2012 Snowboard. The some small bindings are on sale for 70% off. See ya here.

This goes to all the hard working employees at Shoreline. Shoreline really focuses on getting our customers into the best equipment for their style of skiing/riding. This is really a great honor to us because as many of you know, we only just a few years got into the ski retail part of our business. So if you are in Tahoe or planning a trip, stop by and see why we’ve been voted Tahoe Daily Tribune’s Best of Tahoe Ski & Snowboard Shop for 2011.

Join Shoreline in celebrating it’s 25Th  year in Business by saving  money on all Rome Snowboards, Boots, Bindings, and Accessories. Pick out any Rome Snowboarding equipment we have in Stock then just enter in the coupon code box “SDS20″ and you’ll save 20%.  If your in the Tahoe area stop by and say Hi we’re open 7 days a week, from 8 to 8. Thank-you for shopping Shoreline. This coupon expires February 15, 2011.

Price: $15.00

TICKETS AVAILABLE AUGUST 2ND, 2010 AT:

SHORELINE OF TAHOE – STATELINE
259 KINGSBURY GRADE
STATELINE, NV 89449
(775) 588-8777

SHORELINE OF TAHOE – HEAVENLY GONDOLA
4100 LAKE TAHOE BLVD.
SOUTH LAKE TAHOE, CA 96150
(530) 544-1105

***WHAT ELSE FROM MSP***
THE FIRST 325 PEOPLE THROUGH THE DOORS WILL RECEIVE A FREE LIFT TICKET VOUCHER TO KIRKWOOD MOUNTAIN RESORT FOR THE 2010/2011 SEASON!!
ENTER TO WIN ONE OF TWO GRAND PRIZES: A TWO-PERSON 5 DAY/5 NIGHT TRIP TO ALYESKA RESORT AND GO HELI SKIING WITH CHUGACH POWDER GUIDES FOR TWO DAYS—OR—A $1,000.00 GIFT CERTIFICATE TO EVOGEAR.COM!!
NIGHTLY GIVEAWAYS OF: HELLY HANSEN OUTERWEAR, SALOMON SKIS, AND VARIOUS PRIZES FROM DAKINE, DISCRETE, POWDER MAGAZINE, A $50.00 GIFT CERTIFICATE TO EVOGEAR.COM AND MANY MORE!!

See you at the PREMIERE!

Skiing has arrived. MSP Films takes you inside the action with “THE WAY I SEE IT,” featuring several unique perspectives on the progression that took place during the winter of 2010. The winner of Powder Magazine’s 2009 “Movie of the Year” brings you the best athletes on the planet sharing their points of view on what it means to be a skier and backing up their positions with hard-charging action. The MSP team traveled the globe in search of what makes this sport so special… the adventure, the passion, the camaraderie, and the fun. “THE WAY I SEE IT” showcases the greatest deep powder, steep lines, and massive park features from British Columbia, Japan, Alaska, Colorado, Switzerland, Idaho, Washington, and many other locations worldwide.

Featuring the skiing of: Mark Abma, Sean Pettit, Eric Hjorleifson, Henrik Windstedt, Bobby Brown, Colby West, James Heim, Richard Permin, Cody Townsend, Rory Bushfield, Ingrid Backstrom, Gus Kenworthy, Jacob Wester, Russ Henshaw, and others.

To our surprise, Shoreline of Tahoe as a brand is showing steady growth during these economic flat times. How did we do it?
From what I can tell, that is measurably, is that we have consistently operated with common sense. Not a mindless cheesy cliche that says “the customer is always right” but a focus on fitting the customer to the product that best fits their needs. We think that, the shift from going for the quick sale, to instead listening to our skiers and snowboarders and then offering what gear would best serve their riding / skiing style, has contributed to our growth.

Enough of what I think, here are all 5 comments we found on Google maps, See for yourself why Shoreline continues to grow in a flat economy…

Excellent Customer Service?

 By Nathan – Jan 10, 2010

Shoreline of Tahoe (Kingsbury Grade-NV207 location) has the lethal combination of having the best selection of snowboards for sale in the entire South Lake Tahoe Region and having the best customer service I’ve ever had at a snowboard shop. I was looking into buying a board and the staff there gave me a very comprehensive rundown on what I should consider. They gave me specific board, binding, and boot recommendations catered to my riding style. The selection of snowboards for sale is fairly wide with a spectrum of different models suited for freestyle or all-mountain use. No other shop in the South Lake Tahoe Region has more selection in my experience, although The Village is a close second. Also, the staff has solid background knowledge about the exact equipment they are selling, with many of them owning the very same models. They also offer steep discounts on outdated/last year’s equipment. Overall, the experienced and friendly nature of the staff  and the good selection of equipment available make Shoreline of Tahoe my #1 recommendation for snowboarding needs in the South Lake Tahoe Region.

Broken ladder repaired instantly??

 By Robert – Dec 26, 2009

Late in the day at Heavenly, I snapped a ladder on my Flow binding. Went to the shop at Boulder Lodge, but they only deal with Burton. Hopped in the car, drove down Kingsbury Grade, stopped at Shoreline. Talked to Bob. He says, “We have some parts and we should be able to help you. Bring your board in.” Five minutes later the binding was fixed. When I asked how much, Bob said, “Tell you what – just tip my staff.” I did and was back on the slopes in time for two more runs that afternoon. I’d definitely go here again. Friendly, knowledgeable, efficient.

One of the best in Tahoe??

 By Meg – Dec 16, 2009

These guys are incredibly helpful, stock quality gear (ski and snowboard), and do great repairs. They fixed a core shot quickly so I could ski the next day and even gave me a guarantee because it was a quick repair. I give them my full recommendation for your ski and snowboard needs in South Lake Tahoe.

Awesome Personable Employees??

 By Aaron – Sep 20, 2009

This shop is truly excellent. I have been a customer at a number of the shops in Nevada, but these guys on Kingsbury have a little bit of everything and are extremely helpful. Going above any beyond, they even suggest trails and things to check out in the area that really help to develop a personal relationship. Great shop.

Great Service and Reasonable Prices??

 By CJ – Dec 28, 2008

Shoreline’s Nevada shop is the best place to go for gear. The staff were great and dialed in the bindings I needed, at the price I wanted. They have a good discount on last year’s stuff and all the new gear was stocked. Other shops in south lake break the bank and don’t have everything you want. These guys were reasonable and helpful. If you have a question about snowboards, ask for Kevin. The guy seems to know everything and goes out of his way to help. A ++++

Shoreline’s Nevada shop is the best place to go for gear. The staff were great and dialed in the bindings I needed, at the price I wanted. They have a good discount on last year’s stuff and all the new gear was stocked. Other shops in south lake break the bank and don’t have everything you want. These guys were reasonable and helpful. If you have a question about snowboards, ask for Kevin. The guy seems to know everything and goes out of his way to help. A++++ 

Classified as a grass, Bamboo is ready to harvest in 5 years and has fantastic physical properties. Bamboo one of the world’s fastest growing plants, capable of growing 39” in a 24 hour period. Its long fibers make it stronger and lighter than traditional skateboard woods. All Freedom Dolly Bamboo is prepared using a non-toxic natural soaking process. If a skateboard is built from the forest. Is there still a forest? If it’s a Freedom Dolly Rideable Renewable there is!
Freedom Dolly Longboards coming soon to Shoreline of Tahoe

Local makers of the Ralston Snowskates put on a great event, well run, good course, and the biggest in prizes, ever for a snowskate event. Sierra at Tahoe once again creating a very good park for the snowskaters to show off their tricks. Mark your Calander Febuary 7th 2010, at Sierra at Tahoe for the 2010 Ralston Cup.

This is your chance to save an extra 10% off, the already greatly reduced ski and snowboarding gear we have online. if you in the tahoe area stop by and mention that you want the online special and you too can save an extra 10% on gear that is already 40 to 50% off.
In the Coupon code box type the word “Labor” to save 10% more on anything we sell.

Master of the entire shred universe.
Burton Snowboard Company continues to improve the Cartel Binding. the Skyback II is a unique improvement that makes you one with your board.
There’s a reason more pros, regardless of who’s paying them, choose the Cartel™. Simply put, it’s got everything you could ask for-smoke-weight, diesel strength, and maxed out comfort in a shred-everything package. An ergonomically canted Team Skyback® II and super-minimized Ultra Capstrap™ enhance control, while NEW FullBED™ cushioning and B3 Gel absorb negativity from harsh landings.>

Features
+ BASEPLATE: Single-Component 30% Short-Glass/Nylon Composite
+ HI-BACK: Single-Component Canted Living Hinge™ Team Skyback II
+ STRAPS: Superstrap™ and Ultra Capstrap
+ BUCKLES: Dual-Component Smooth Glide™ Buckles
+ CUSHIONING: NEW FullBED Cushioning System and B3 Gel Heel Cushioning
+ Features Re-Ground Materials in Baseplate and Hi-Back to Reduce Waste