Shoreline of Tahoe loves this event because Skiers and snowboarders unite to throw down on a slopestyle course in memory of Sierra Freestyle / Freeride Skier, Greg Smith and to spread Seatbelt Safety Awareness.
Stop by and enjoy the fun, competition and great music. Feast at the outdoor BBQ and win great raffle prizes.
Amateur divisions will jam on a custom rail and/or jump line. Your choice! Prizes from the sponsors to top 3 in each division will awarded.
The Open divisions will jam on the custom jump line, with an emphasis on style, execution, and putting down a solid run. Cash purse will pay to top 5 in each Open division and top 3 in the Women’s division.
CHP will be onsite to share Seatbelt Safety Awareness.
All proceeds go towards the Sierra Education Foundation and towards building a signature feature for Greg.

Divisions Include:
15 & Under Snowboard Am
15 & Under Ski
16 & Over Snowboard Am
16 & Over Ski
Open Snowboard
Open Ski
Women Snowboard
Women Ski

Registration:
Registration will be held in the Aspen Cafe before the contest from 8:00am to 9:30am. The entry fee for the amateur divisions is $25 and the pro divisions is $40. Lift tickets for competitors can be purchased at registration for $35. Competitor Parents can purchase a discounted ticket at registration for $49.

Prizes:
The 4th annual Buckle Up Big Air is boasting a $4,000 cash purse! Our judges will be expecting your tightest game. There’s awesome prizes from our sponsors for the amateurs. Here’s the breakdown for the Open and Women’s divisions:
Open Snowboard 1st Place: $800; 2nd Place: $500; 3rd Place: $200; 4th Place: $100; 5th Place: $50
Open Ski 1st Place: $800; 2nd Place: $500; 3rd Place: $200; 4th Place: $100; 5th Place: $50
Women Snowboard 1st Place: $200; 2nd Place: $100; 3rd Place: $50
Women Ski 1st Place: $200; 2nd Place: $100; 3rd Place: $50
*Best Snowboard trick: Lib Tech Snowboard *Best Ski Trick: Lib Tech NAS
skis

Spectators:
This is an event not to be missed! Enjoy the BBQ, the music and the great raffle prizes. All spectators will be required to remain in the Spectator Village. Access to the course will be limited to registered athletes and those with credentials as stated above. Please note that the contest is held on our Backside- lift access is required to get there.

The Pipe NAS, This ski is so surprizing, with the magna traction edge you can hold on to your speed goin into the park, pipe or rail. This is the ski that Mike wlson was skiing on at sierra at tahoe when I film him…..check it out, and then check out the killer sale we’re having on the Lib Tech NAS Pipe Skis $454.00 plus FREE SHIPPING

Mike Wilson’s twin freestyle NAS with a speed focus. A little narrower and a little longer for pipe and power freeriding.
Construction:
Magne-Traction: Smooth riding! Turns ice into shave ice!
Correct Sandwich: Low spin weight!
Beans: Bio-Plastic top skin: Tough, light, and made from beans!
Ultra High Molecular Weight P.E. Spped Walls: Tough! Great wax retention.
Anvi-Tech Damping Layer: Dampening!
NASKAR: Narrow-Ass Snowboard Kontrolled Active Response, Cores from hand-selected dead trees.
Quasi-Isotropic Fiberglass Power Layers: Strength, power, and pop!
Steel (Metal) Edges OTB: On The Bottom. Coming in hot!
Sintered UHMW Base: Fast!
Pro Set Up Stance Reference: What Mike and Colby ride.

Size: Contact [cm]: Side Cut [m]: Waist [cm]: Nose/Tail [cm]:
166 136 17 MTX 8.4 11.3/10.8
173 144 18 MTX 8.5 11.7/11.1
Sold in Pairs.

Shoreline of Tahoe Team rider Rose Marie Daiek will defend her Kirkwood North Face Masters of Snowboarding Title this weekend Friday & Saturday February 26 – 27th. The Master’s Series measures a riders freeriding talents by placing them up against anything the mountain has to throw at them. Cliffs, chutes, crud, ice, pow, rocks, and steeps; A master rider needs to ride it all in control and with style. Rose has come a long way, from early roots camping out in Kirkwood to ruling anything she sets her sights on. Always quick to flash a big smile as she flies past you to that next powder line.
Good Luck to Rose Marie and all the other competitors from the crew at Shoreline.

Elbows Up!

Shoreline Of Tahoe, Lake Tahoe’s alternative ski & snowboard shop. Is so into the ski/snowboard scene that we buy new stock all year long, so we can offer new stock on sale during the season. This year we have made some great buys from, K2, Full Tilt, Mervin and Burton. Stop on by and save. The 20% off is good only in store, K2 Skis and Full Tilt Ski Boots are on sale online.

A “Game of Shred?”

Yes, its true, lake Tahoe’s Number one Snowboard Shop, just got a shout out from Freeskier Magazine. Freeski magazine recognized Shoreline of Tahoe as the best freeride ski shop in South Lake Tahoe, they went on to talk about our great selection of twin tip skis, and expert advice. Wow this was a great surprise for us, we really try our best, to give the best service, and information to all who seek to improve their mountain experience. Skier or Snowboarder, we want to equip you with the gear that the Ski or snowboard industry has to offer. To us its like being the best match maker, a marriage of sorts. We listen to what our customers are saying, how they ski, where they ski, how often they ski, problems their having, and the direction they want to go with their skiing. We marry the skiers flesh and bones, to wood and metal so they can become one with their skis. This is how we became # 1 in both Skiing and snowboarding.

67% Prefer Merry Christmas while 26% Opt for Happy Holidays
Thursday, November 22, 2007
As the holiday season begins, 67% of American adults like stores to use the phrase “Merry Christmas” in their seasonal advertising rather than “Happy Holidays.” A Rasmussen Reports national telephone survey found that just 26% prefer the Happy Holidays line.

There is no gender gap on this question and few demographic differences. From a politically partisan perspective, 88% of Republicans prefer “Merry Christmas” while just 57% of Democrats favor the saying.

The poll says … Merry Christmas!
By Michelle Healy, USA TODAY November 30th 2009
If you think greetings such as “Happy Holidays” or “Season’s Greetings” are poor substitutes for “Merry Christmas,” you’ve got company.
A USA TODAY/CNN/Gallup Poll taken Friday through Sunday finds that 69% of adults surveyed say “Merry Christmas” is the greeting they most likely would use this time of year when first meeting someone. That’s up from 56% in 2004. Only 29% would opt for “Happy Holidays,” down from 41% in 2004.

Shoreline Trying to keep you Safe on the hill…this really works, now people are getting hurt on the second to last run of the Day! Our injury prevention team is now working on a plan to stop the growing number of injuries that now occur on the second to last run of the day. We may soon have to skip the last two runs of the day or better yet just stay home and read the Shoreline Blog all day long and we’ll tell what it is like to Snowboard.

Here is a thought that is over looked when Shopping online. Retailers are doing all they can to get you to buy from their site. From the consumer’s point of view, they often think that is all come down to price only, but over look the expert advice, they receive from a specialty snowboard shop. Specialty Snowboard Shops don’t put together package deals online in a one size fits all way. One way to determine if a shop has your best interest in mind is weather or not they bundle together packages Boards, boots, bindings, at a great discount. The motive behind this type of packaging is greater profit for the retailer. In most cases they purchase large amounts of boards boots and bindings that don’t sell. So the question to ask is why didn’t they sell? So lets go through why these items didn’t sell. The number one reason, a board doesn’t sell is graphics, I remember the year Danny Kass one the Olympic gold, his board’s graphic was this overly punk thing that you got tired of after 10 seconds, but the board it’s self was great! So in a package deal, they may be some good decks offered. The other boards you find in these packages are made for packages. These boards are made with the motive of making it as cheap as possible, often heavier, less responsive, and prone to fall apart. The same can be said about both boots and binding.
The bindings have a job to do, they must hold your boot firmly down to your board, so your able to control your board. Some of the cheaper plastics, will stretch allowing your boot to lift up in the binding. Depending on what kind of riding you do this could be a good or bad thing. Some forgiveness from you bindings if your focus is park riding, is a good thing, being able to tweak your equipment, is desirable. If your focus is improved stability at high speeds then a stiffer binding is what you want.
The reason boots don’t sell in a small way is how they look, but a far bigger reason is fit. If your shopping packages online, with the motive of saving as much money as possible, keep in mind when it comes to boots, not all boots fit all feet. People are funny, the boot is the most important part of your equipment and is often the piece of equipment that people put the least amount of thought into. The odds are against you getting a comfortable boot that can hold your foot firmly down.
So buyer beware, if an online dealer is offering a package deal, there is a good chance that you may suffer in pain and lack the performance you want.
We want to offer our customers a package deal but don’t want to take away your freedom to get the right gear.
So pick out the best gear for you, feel free to give us a call toll free 888-866-7669 (snow) if you have any further questions about your package. We want to reward you for buying from us. So pick out any 2010 snowboarding gear… Board, boots and bindings then put in the coupon code put the word “Package” and you’ll receive 10% off your package. The Coupon code will only work with 2010 equipment, that totals over $700.00 before discount. Sorry small kids packages are not included.

Dropping banger shred flicks on the snowboard community for nearly 20 years, Standard Films has been capturing the essence of all things snowboarding since 1991. With past seasons gems including Paradox and Aesthetica, Standard looks forward to shaking up the scene with their new film Black Winter set to release fall 09.

With a list of shreds including riders like Eric Jackson, Torstein Horgmo, Lonnie Kauk, Chas Guldemond, Andreas Wiig and Mark Landvik, Black Winter will showcase the sports progression with a unique artistic edge.

Always a supporter of timeless snowboarding since the TB days, Snowboarder Magazine is proud to offer their stamp of approval and support to Standard Films. Publisher Chris Engelsman says, We’re stoked to be partnering with Standard to document the best riders in the world; their caliber of riders, film quality and pioneering new zones has raised the level of snowboarding for years

Branching out from their full-length films, Standard is entering the sixth season of production for The Standard Snowboard Show for Fuel TV. Their unique approach to documentation has raised the standards for a televised snowboard series, transcending boundaries between a winters worth of collecting footage and exposing the lifestyles of top riders.

Whether viewing the work of Standard in the form of Black Winter or The Standard Snowboard Show, Standard Films uses their acquired knowledge from their snowboarding past to continue creating innovative films in the future.