The Snowboard industry is a funny one, some times you have to just laugh at the hippies. Take this Idea of some grass root movement that is all the rage in snowboarding, yet it never went “corporate” some how keep pure to the love of the sport…if that existed we wouldn’t know about it. Corporate means cor?po?rate?–adjective
1. of, for, or belonging to a corporation or corporations: a corporate executive; She considers the new federal subsidy just corporate welfare.
2. forming a corporation.
3. pertaining to a united group, as of persons: the corporate good.
4. united or combined into one.

If there is a good idea that you want to get made and sold in market, forming a corporation is a good way to do it. I laugh at some hippy snowboarders because they seem to think these boards grow on trees.  The effort to design, make, distribute, and sell takes a whole year of hard corporate work.  A few years ago we sold gloves from a company that was so anti-corporation, that the next year when we placed our order they lost it, blame us, and never shipped us our gloves…now that is as  unincorporated as it gets.