Maui Jim Sunglass Polage

Maui Jim Logo Online at Shoreline of Tahoe

Maui Jim Logo Online at Shoreline of Tahoe

Maui Jim knows light. They prove it by controlling reflected light. Maui Jim Sunglasses, with the most advanced polarization technology on the market, deliver a true comfortable light back to your eyes. Maui Jim polarized lens filter out all the harmful rays that make seeing painful in bright light. Check out this vid clip to see how well Maui Jim lenses control light.

The Buckle Up Big Air highlights from Sierra at Tahoe


I had another great day at this event. My filming was less than perfect as I am missing a piece of my steady cam so all the follow cam shots were shaky. The lighting was flat, then it began to snow….but we still had a great time. Check out the highlights, support the sponsors, and tell them to join us next year!

Pictures from the Buckle up big air

This is one of the best events to check out, lots of good skiing and snowboarding. The Buckle up big air, is a contest that pays tribute to Greg Smith, who lost his life in a car accident. The message is simple, don’t forget to buckle up!

Snowboard Clearance Sale

2008clearanceOur clearance of all Snowboards, boots, and bindings. The sale includes Burton, Lib Tech, Ride, K2, Gnu, Flow, Rome, Arbor, and Salomon, We have literally hundreds of boards, boots and bindings to clear at 30%, 40% and even 60% off retail. Our website is live, so if you see an item, it is in stock, if you can not see it the next time you look, it is because we have sold out!!! Stock does sell out quickly, so be warned! We also have a good selection of snowboard pants and snowboard jackets in stock on clearance. Stop by our site often, because we buy closeouts from our suppliers, and will be adding more snowboarding equipment as stock become available.

Kirkwood North Face Masters Championships starring Pete Bennett


Peter Bennett long time Shoreline team rider continues to compete at the world extreme championships. Pete is the mellow meek mild mannered book keeper by trade, but give him a snowboard and some time at Kirkwood and look out! Pete is one of Shoreline’s best liked characters, always quick with a joke or laugh, he’s Pete the world famous extreme snowboarding book keeper of Shoreline.